Every new thing creates two new questions and two new opportunities.
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Other Jeff Bezos quotes:
A company shouldn't get addicted to being shiny, because shiny doesn't last.
Lowering prices is easy. Being able to afford to lower prices is hard.
We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better.
Many of the traits that make Amazon unusual are now deeply ingrained in the culture. In fact, if I wanted to change them, I couldn't. The cultures are self-reinforcing, and that's a good thing.
The best customer service is if the customer doesn't need to call you, doesn't need to talk to you. It just works.
If you think about the long-term then you can really make good life decisions that you won't regret later.
A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
I believe you have to be willing to be misunderstood if you're going to innovate.
Am I going to regret leaving Wall Street? No. Will I regret missing the beginning of the Internet? Yes.
The great thing about fact-based decisions is that they overrule the hierarchy.
