If you don’t have a competitive advantage, don’t compete.

If you don’t have a competitive advantage, don’t compete.

Jack Welch

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2017 November 14	Link: https://books.google.com/books?id=4WB7AwAAQBAJ&pg=PA38&dq=If+you+don%27t+have+a+competitive+advantage,+don%27t+compete.+Jack+Welch&hl=en&sa=X&ved=0ahUKEwifqLS_4IfXAhXBXLwKHcyjBc4Q6AEITDAG#v=onepage&q=%22If%20you%20don't%20have%20a%20competitive%20advantage%2C%20don't%20compete%22%20Jack%20Welch&f=false	Image evidence
2017 November 14	Link: https://www.google.com/search?q=Jack+Welch+quotes	Image evidence