Failure is an event, not a person. Think of failure as ‘it,’ not ‘me.’

Failure is an event, not a person. Think of failure as ‘it,’ not ‘me.’

Jeffrey Gitomer

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2017 November 12	Origin: Tweet Link: https://twitter.com/gitomer/statuses/222373802217185280 Failure is an event, not a person. Think of failure as "it," not "me." #gitomer #attitude #success — Jeffrey Gitomer (@gitomer) July 9, 2012	Image evidence